Chinese Car Market 2 - Forecast

Government policies regarding new energy vehicles

The State Council published the notice regarding energy efficiency and new energy vehicles industry development plan (2012-2020) in 2012. Its milestones for the production of new energy cars are scheduled to be 500,000 and 2 million by 2015 and 2020 respectively. In 2020, the sold new energy vehicles were 1.4 million. It was far below the target due to COVID 19 pandemic. The figure turned out to be 3.5 million in 2021.

In October 2020, the State Council issued the new plan for new energy vehicle (2021-2035). The sales of new energy car will make up for 20% of the total sales by 2025. In the first half year of 2022, the penetration of new energy vehicles was as high as 21.6%.

In October 2021, the State Council released a notice about action plans for carbon peak by 2030. Especially for transportation sector, new energy vehicles will account for 40% of the sold vehicles by 2030.

The forecast of passenger car sales in China

Figure 1 illustrates the sales of passenger cars in China from 2006 to 2021. China experienced extremely quick growth of car sales around 2008.  The sales peaked in 2016 and the tempo has significantly cooled down since then. The growth was minus from 2018-2020.

Figure 1 Sold Passenger Cars in China


Note: the right axis refers to the growth rate of sales.

It seems the high growth period has passed by although Covid 19 pandemic has seriously affected the growth.  The slower trend is highly likely to continue due to the macro economy. In my opinion, the growth of car sales in China has entered into a plateau. The sharp fall in the birth rate, the constrained traffic situation in the big cities and the slow down economy have dragged the speed down. However, the market penetration of NEVs will continue increasing at a fast speed due to the government support and the ESG awareness of people.

The prediction of sales of passenger cars in Chinese market for the next 10 years is based on two scenarios:

1)     Baselines scenario: assume the slow growth rate 2% will stay for the next 10 years

2)     Better scenario: assume an annualized growth rate 4% will be reached mainly attributed to better economic situation in China than expected for the next 10 years.

Table 1 displays the prediction of passenger cars will be sold in China for the next 10 years. The sales figures will be around 26 million and 31,8 million for the baseline and better scenarios respectively. 

Table 1 The prediction of passenger cars sold  (Units)  in 10 years



The forecast of sales of new energy vehicles (NEVs) in China

The target for Chinese government of NEVs by 2030 is 40% market penetration. Up to November this year, NEVs market share reached 25% according to China Association of Automobile Manufacturers. For the NEVs penetration target, I have also designed two scenarios:

1)     Baseline scenario with passenger cars sales growth at 2%:  assume the NEVs penetration target is 40% by 2031

2)     Better scenario with passenger cars sales growth at 4%:  assume the NEVs penetration target is 60% by 2031

The predicted sales of NEVs in Chinese market for the two scenarios are shown in Table 2. In 10 years, the sales of NEVs are supposed to 10,5 million and 19,1 million for the baseline and better scenarios respectively.

Table 2 The estimated sales of NEVs (in Units) for the next 10 years



New energy vehicles by geography

To better understand the sales of passenger cars and NEVs in different areas in China, I have assigned the predicted sales to different city groups based on their historical sales.

Mainland China consists of 22 provinces, 5 autonomous regions and 4 municipalities directly under the Central Government. The cities belonging to the provinces/regions/municipalities are categorized to 5+1 tiers mainly based on the local economy. There are 4 cities under first tier cities: Beijing, Shanghai, Guangdong and Shenzhen.  15 cities have been promoted to ‘new first-tier cities’;

Figure 2 illustrates the population and the number of cars sold by city categories.  The proportion of the number of cars sold to the population in first tier cities and new first-tier cities to in both 2020 and 2021 are higher end the other city groups. Residents in these cities generally have higher salary and benefits than in the other cities. Therefore, their purchase power is higher than the others. The percentages of car sales in these city groups remain stable in the last two years.

Figure 2 Passenger cars sold in 2020 and 2021 grouped by cities














Figure 3 illustrates the first-tier cities display a much higher percentage in new energy cars sold than the other city groups. It is primarily attributed to the convenient recharge facilities in the first-tier cities as well as license plate expedition for NEVs. The market shares of NEVs in new first-tier, second and third-tier cities grew very fast last year.

Figure 3 NEVs market penetration in 2020 and 2021























The estimated sales of cars and NEVs by city group level

Based on the prediction of the overall car sales in 2031 and the percentage of the total sales in 2021, I allocate the car sales to each city group (in Table 3).  The differences between the overall estimates and the sum of the reallocated sales are less than 1%.

Table 3 Allocation of the predicted car sales in 2031 to city group level 














The market penetration of NEVs is supposed to be high in first tier, new first-tier and second-tier cities by 2031.












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